Main Results
Norms, environmental attitudes, and Green support barely move in the immediate post-survey. Bystanders give about €4.45 more to the environmental cause.
The Effects of Direct Exposure on Bystanders
“the spectators are an integral part of the situation, for, as likely as not, the audience determines the outcome of the fight.”
Schattschneider 1960
Protest events move:
But the observed effect can arrive through several channels:
→ Observational designs mix encounters with everything protests set in motion.
Studies isolating effects more cleanly tend to do one of two things:
We know considerably more about how citizens respond to representations of collective action than about what happens when collective action enters their immediate physical and social space.
→ Multisensory cues produce strong affective responses (Schirmer & Adolphs 2017)
→ A preregistered field experiment that randomizes the encounter itself.
Youth-led climate movement since 2018; recurring strikes; large, peaceful, highly visible
People rarely walk the streets alone!
Sequential block randomization by group size (Moore and Moore 2017), assigned in real time.
Within-design
Pre-, Post and Follow-up survey
Between-design
Post survey, from the study compensation
Since not every treated participant noticed the protest, we instrument self-reported exposure with randomized assignment (2SLS).
Within-design
Y_{t_1i}=\alpha+\beta\,\widehat{\text{Exposure}}_i+\gamma Y_{t_0i}+\varepsilon_i
Between-design
Y_{t_1i}=\alpha+\beta\,\widehat{\text{Exposure}}_i+\varepsilon_i
Norms, environmental attitudes, and Green support barely move in the immediate post-survey. Bystanders give about €4.45 more to the environmental cause.
Attitudes stay mainly zero across groups. Donations are largest among people already predisposed toward environmental protection.
→ Documented effects may depend less on encounters than on what protest sets in motion: repeated exposure, media amplification, interpersonal diffusion, and elite response (Wasow 2020; Madestam et al. 2013; Valentim 2023)
→ To understand how protest generates political change, we need to carefully distinguish different channels.
→ Conventional protest may be better able to activate existing sympathies than change established political views.
21 RAs on the ground full day for each wave. Thank you!
Noah Badenhoop, Alma Below, Jana Krischke, Felix Heimburger, Eren Aytac, Madlen Beck, Antonia Briel, Nora Chirikure, Ahmed Elebrashi, William Fernandez, Maurice Baudet von Gersdorff, Janosch Glöckner, Inga Haudan, Annina Hermes, Philipp Heyna, Lukas Kern, Ruth Meissner, Teresa Hofmann Muñoz, Lennard Naumann, Cristian-Liviu Nicolescu, Anaïs Nimubona, Abigail Peña, Sophie Randerath, Magdalena Römischer, Alena Scheinert, Luca Schenk, Claudia Schliepe, Charlotte Schlüter, Johan Schlüter, Evelyn Schneider, Cole Simon, Jonathan Stahl, Marlene Steenken, Quentin Strelli, Frederik Thieme, Lara Türmer, and Lukas Wessling.
Two recruitment stands in waves 2 and 3. One stand in wave 1.
Envelope with the pre-treatment survey, the route map, and a sealed post-treatment survey.
Global climate strike, about 24,000 participants.
Co-organized with a union and an NGO, about 1,000 participants.
Global climate strike, about 5,000 participants.
Control routes stay clear of the protest. On treatment routes, recognizing an environmental protest is nearly universal in wave 1 and uncommon later.
Light bars: saw a protest. Dark bars: recognized an environmental focus. Control is reverse-coded, so higher bars mean a successful manipulation in both arms.
Pre-treatment covariates by route assignment.
Compliers, never-takers, and always-takers.
Pre-treatment covariates across compliance groups.
252 clusters were set for 80% power at a standardized effect of 0.15.
The increase is broad participation at low and moderate amounts.
Wave-specific LATE for descriptive and injunctive norms.
Wave-specific LATE for environmental attitudes.
Wave-specific LATE for propensity to vote for the Greens.
Wave-specific LATE for newsletter sign-up and donations.
Within-design
Y_{t_1i}=\alpha+\beta\,\text{Treatment}_i+\gamma Y_{t_0i}+\varepsilon_i
Between-design
Y_{t_1i}=\alpha+\beta\,\text{Treatment}_i+\varepsilon_i
Effect of assignment to the treatment route, whether or not the respondent reported seeing the protest.
Intent-to-treat estimates for environmental attitudes.
Intent-to-treat estimates for propensity to vote for the Greens.
Intent-to-treat estimates for newsletter sign-up and donations.
Immigration and redistribution. Same LATE specification.
Immigration and economic attitudes.
Propensity to vote for parties other than the Greens.
Newsletter sign-up for immigration and redistribution organizations.
Donations to organizations working on immigration and redistribution.
Main outcomes, with two-sided tests. The preregistered tests are one-sided.
Controls for age and left–right self-placement.
Immediate effects re-estimated on respondents who also completed the follow-up.
Immediate effects in random subsamples the size of the follow-up.
At follow-up, treatment respondents are no more likely to name the environment as the most important problem.
Donation effect by a pre-treatment social-desirability index. Wave 3.
LATE by gender, age, ideology, prior Green support, and prior environmental attitudes.
When Protest Enters Public Space